Location: North Adams, MA

Company: Berkshire Innovations, Inc. / Brod & Taylor

About Us: Brod & Taylor was founded on a passion for making wholesome food from scratch. Our products and recipes aim to transform this often-challenging process into a simple pleasure. We create products that blend innovative design with simplicity and affordability. Lots of companies talk about innovation. We deliver it by creating and delivering products never seen before. From a small town in the heart of the Berkshires in Northwestern Massachusetts, Brod & Taylor thinks big. As we continue to grow, we are looking for a dynamic Sales and Marketing Administrator to join our team.

Job Description:

We are seeking a motivated and detail-oriented Sales and Marketing Administrator to support our sales and marketing teams. The ideal candidate will be responsible for coordinating various administrative tasks, managing customer relationships, and assisting in the execution of marketing strategies. This role is crucial in ensuring the smooth operation of our sales and marketing efforts and contributing to the overall success of our company.

Key Responsibilities:

1. Sales Support:
   • Sales support for internal house accounts: Williams Sonoma, King Arthur Flour, Sur La Table and others
   • Top level content management and competitive analysis on eCommerc eselling platforms including: Amazon, Walmart.com, MercadoLibre, Target Plus.
   • Provide support to external sales people as point-of-contact and single- source for information and assistance in selling.
   • Manage relationship with Buying Groups including Gourmet Catalog and HTI. Ensure selling information is up-to-date. Track promotional opportunities and coordinate with internal teams to maximize exposure.
   • Assist in managing and maintaining customer databases and CRM systems.
   • Prepare sales reports and analyze sales data to identify trends and opportunities.

2. Marketing Support:
   • Coordinate with International Distributors to ensure they have access tolatest marketing materials and information created by US team.
   • Assist in the development and execution of marketing campaigns, includingemail marketing, social media, and content creation. Includes writingheadlines and copy for a wide variety of marketing materials.   
   • Coordinate with external vendors and agencies for creation or production ofmarketing collateral and promotional materials.
   • Monitor and report on the effectiveness of marketing campaigns and provideinsights for improvement.
   • Support the planning and execution of events, trade shows, and othermarketing activities.

3. Trade Show Management
   • Trade show project management
     1. IHAChicago
     2. Atlanta Market
     3. Dallas Market
     4. Las Vegas Market
     5. IFA Berlin

Qualifications:
• Bachelor’s degree in business administration, Marketing, or a related field.
• Proven experience in a sales or marketing support role, preferably in an e-commerce or DTC environment.
• Proficiency in CRM software and Microsoft Office Suite (Word, Excel, PowerPoint).
• Excellent communication and interpersonal skills.
• Strong organizational skills and attention to detail.
• Ability to multitask and manage time effectively in a fast-paced environment.
• Knowledge of digital marketing tools and techniques is a plus.

What We Offer:
• Competitive salary and benefits package.
• Opportunities for professional growth and development.
• PTO and holidays, 401k with matching, Health Care reimbursement (ICHRA),Educational Assistance
• The chance to be part of a rapidly growing company with a strong mission andvision.

How to Apply:
Interested candidates are invited to submit their resume and a cover letter detailing their qualifications and experience to careers@brodandtaylor.com. Please include "Sales and Marketing Administrator Application - [Your Name]" in the subject line.

Brod & Taylor is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.